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I was first introduced to Jeff Pankoff & Sandler Sales in November 2013. The relationship began as a requirement, but is now a new way of communicating with my team and clients. The Sandler Selling Process has changed my life. I am a better listener and better banker because now my focus has shifted from me trying to be "the expert" to understanding the customer's needs. Jeff is a great mentor, teacher, resource and friend.
David Krause, Vice President & Director of Sales, Alerus (formerly Beacon Bank)